Presentations

John H. Vanston, Ph.D.

Author, MINITRENDS: How Entrepreneurs & Innovators Discover & Profit From Business & Technology Trends.
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Dr. John Vanston speaks on the future of technology and how MiniTrends can improve your business situation, financial standing, and personal satisfaction. Here are samples of his presentations. He can also tailor presentations to your needs. |

Presentation Offerings

MINITRENDS: How Entrepreneurs & Innovators Discover & Profit From Business & Technology Trends

This presentation provides individuals and companies of all sizes with approaches and techniques to assist them in achieving business success by taking advantage of emerging trends that are either not recognized or not appreciated by the general public and most businesses. Based on his new book MINITRENDS: How Entrepreneurs & Innovators Discover & Profit From Business & Technology Trends and his thirty years’ experience in technology forecasting, trend assessment, and business management, Dr. Vanston describes how MiniTrends are indentified and evaluated, analyzes several emerging MiniTrends, and shows how selected MiniTrends can be translated into successful business enterprises. The presentation is an excellent “how-to” for finding opportunities for taking advantage of emerging trends for people who are imaginative, energetic and dedicated.
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Initiating a Minitrend Exploitation Program

There is much discussion in the business world today of Megatrends, i.e, very large-sale trends define the nature of our society. However, recognizing these Megatrends provides little guidance to businesses about specific strategies. MiniTrends — trends that promise to be of significant importance within two to five years, but are not generally recognized or appreciated by the public or most businesses — on the other hand, are of a scope and importance to provide attractive business opportunities.

Although most businesses try to stay alert to trends that might impact their markets, financial status, and operations, few have specific programs to identify, assess, and exploit such trends. Given the complexity, uncertainty, and rapid change in the New World business environment, including a formal Minitrend Exploitation Program in the strategic planning process will provide companies with important competitive advantages.

In this presentation Dr. Vanston demonstrates the basic principles involved in initiating and conducting a Minitrend Exploitation Program and presents examples of how such programs have been successfully employed.
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A Practical Picture of the Future

This presentation involves two elements. The first element is a discussion of overarching new technology trends. These include trends such as the convergence of computer and communications technologies, the movement from a Physics Age to a Biotechnology Age, the explosion of social media technologies, and the emergence of Web 3.0. This element provides participants with an overall picture of emerging technologies.

The second element of the presentation builds on the first element to examine how new technologies will impact the way participants do their jobs and how they live their lives. Examples might include such issues as how new technologies will change how individual and companies give and receive advice, how individuals can protect their privacy in an increasingly invasive world, and how organizations are using virtual worlds to test out new products, services, and marketing concepts. This part of the presentation helps personalize the material covered in the first part of the presentation.
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Speaking Overview

Endorsements

Recent and Upcoming Presentations and Workshops

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