November 12, 2013
I was honored to participate in this year’s MiniTrends Conference, an exciting gathering based on exposing that sweet spot where new and established businesses can find the tools and directional choices to profit and inspire themselves and their employees.
The message that making money does not require tossing out your social responsibility was uplifting and contagious. The conference attendees I met were especially eager to learn more about being successful while making a positive difference.
Carrie Vanston, MiniTrends Conference Director, was her usual self: a powerhouse of preparedness and always carrying a smile.
As for me, I was pleased to be invited to be the moderator for Expert Panel Two: “Taking the Plunge: What you can learn from those who have initiated successful, value-driven businesses.”
The enthusiastic panelists were all knowledgeable and spoke from strong entrepreneurial backgrounds.
- Andre Angel, Co-founder/CEO at TangoTab; Co-Founder/Chairman, WorkMeter; Co-founder, Servoyant, LLC; Co-Founder/Chairman, CODEKKO Software
- Jeffrey Fry, Principal, Help Find Care; Chief Executive, Profit Prophet; Director/CMO, MainGain; Board Member, baqpak; Executive Dir, Firefly Funds; Executive Dir, SHINE Night; President, SEDA RICO, LLC
- Christopher Justice, Chief Executive Officer at Sparksight, Inc.
- Stacy Zoern, CEO, Community Cars
- Trust your gut.
- Listen and change your course when needed.
- It’s not about YOU. Remove your ego.
- Fail often. Test and try.
- Be flexible.
- Choose your team wisely.
- Manage your stress, your health is important.
I can’t wait to continue the conversation at next year’s conference.
This blog post originally appeared in Pearson’s Strategy News.
October 16, 2013
Little did we know when MiniTrend’s friend Vicki Flaugher invited our Dr. John Vanston to speak on Oct. 17 at the Austin Downtown Founder Lions Club that is was the “world’s oldest continuously operating Lions Club”! Yes, the club was chartered January 18, 1916! The charter members were a “Who’s Who” of Austin civic leadership. (“Founder Club” is a term of recognition bestowed by Lions International on those clubs that were represented at the formation of the international organization at its first convention in 1917.)
Although they enjoy this delightful slice of fame, they like to think that their efforts in community service are simply typical of Lions Clubs the world over. It’s a story of stage shows, garage sales, rodeos, rose sales and other fundraising activities. It’s a story of answering the needs of the community and of disadvantaged groups and individuals. And it’s a story of building and working with other Lions Clubs to promote teamwork in service.
Being that our MiniTrends book and activities are designed to help people find their passions and make a difference in the world, we are also thrilled to see that our host’s motto is “Follow Your Dream.”
John will be giving the club some new ideas as they go into the future! Please see details below. Hope to see you there!
Austin Downtown Founder Lions Club Presents:
MiniTrends: A Foundation for an Innovative Organization
- Individual entrepreneurs will learn how to identify, assess, and exploit new business opportunities.
- Decision makers in small and mid-size businesses will learn how to gain advantage by recognizing and utilizing emerging trends.
- Innovative thinkers in large businesses will learn how to distinguish themselves by their special perceptiveness.
- Investors will learn how to uncover attractive new investment opportunities.
When: 11:45 AM – 1:00 PM, Oct 17, 2013
Where: Wells Fargo Bldg, 400 W 15th St, 3rd floor
–Lion Members and Walk-in Guests – $15.00 (USD)
–No Meal – Member or Non member – Free
–Please note there will be a $5 fee for parking in the garage
Featured Lunch Menu: Smothered pork chops with apricot & madera sauce, roasted sweet potatoes and fresh green beans; mixed field green salad with assorted rolls and a featured daily dessert. Vegetarian meal or Grilled Chicken Caesar salad are available alternatives as well.
Please register by noon on Wednesday: We order meals based on your reservations and must pay for them even if you do not show up. Please keep this in mind if your plans shift and cancel your reservation so we can adjust the headcount.
September 26, 2013
MiniTrends is Event Partner for July Green Drinks Event, July 30, 6-8 pm, Austin, TX – Free MiniTrends 2013 Registration Drawing
July 28, 2013
We are excited to be Event Partner for July Green Drinks Event, 6-8 pm, July 30, at the Rattle Inn, 610 Nueces Street, Austin, TX. The event is hosted by our friends at Net Impact Austin and Austin Green Drinks.
We are providing a FREE registration to our 2nd Annual MiniTrends 2013: The Integration of Profit & Social Responsibility (Oct. 2-3) and a copy of our award-winning MINITRENDS book for a drawing at the event!!
The event will celebrate the Green Workforce in Austin. Everyone is welcome, especially those interested in all things green and sustainable wanting to meet others with similar interests to meet the challenges of a sustainable future.
Employers, employees, summer interns and fellows can have fun while reflecting on current and future projects and discussing potential opportunities. This event provides an opportunity to welcome summer interns to Austin, appreciate their great contributions and maybe even tell them why you love working in sustainability in our fine city.
The following are promotional partners that extended invitations to their employees, interns, fellows, and students:
City of Austin, Office of Sustainability
Texas Commission on Environmental Quality
Public Citizen of Texas
Austin Community College, Environmental Stewardship Program
Environmental Defense Fund
The Sierra Club, Lone Star Chapter
Where: Rattle Inn, 610 Nueces Street, Austin, TX 78701 (map)
When: Tuesday, July 30th 6pm -8 pm. Come at 6pm for mingling, networking and happy hour specials.
The Austin Green Drinks Happy Hour series creates opportunities to meet with other accomplished environmental, sustainability, and clean tech professionals in an informal atmosphere; after all, that’s how the greatest ideas are born. Austin Green Drinks attract professionals who routinely initiate innovative ways to meet the challenges of a sustainable future.
July 12, 2013
The World Future Society’s annual conference WorldFuture 2013: Exploring the Next Horizon brings together the world’s premier minds to discuss the long-range future of science, technology, humanity, government, religion and many other topics.
MiniTrends’ leaders Dr. John Vanston and Carrie Vanston are co-presenting with top futurist David Snyder at the Pre-Conference Master Course: Succeeding in a New Normal World on July 19, 8:00 a.m.-5:00 pm. (The additional fee is $245.)
This session describes the New Normal, the forces driving it, and how you can use the MiniTrends Concept to discover and profit from emerging trends within these forces. These minitrends offer opportunities to be successful personally and professionally, while making a postive difference in this changing world.
The session increases understanding of the principles and practices covered and allows participants to take advantage of the experiences and insights of the group.
Highlights: What Attendees Will Learn from this Session:
- How forces are predictably reshaping our demography, economic structure, technology advances, and decision-making processes.
- How these forces can assist participants in identifying and taking advantage of emerging trends and attractive business opportunities.
- How participants can apply the information, ideas, and insights presented in the class as guidance for business, personal career, and investment decisions.
The Snyder Family Enterprise
Contributing Editor, The Futurist
Chairman, Technology Futures, Inc.
Conference Chair, MiniTrends 2013: The Integration of Profit & Social Responsibility
Media & Mktg Director, Technology Futures, Inc.
Conference Director: MiniTrends 2013: The Integration of Profit & Social Responsibility
Co-Author, MINITRENDS: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends
We hope you will join us in attending WorldFuture 2013: Exploring the Next Horizon and signing up for our Pre-Conference Master Course: Succeeding in a New Normal World.
June 21, 2013
Second Annual MiniTrends Conference
October 2-3, Holiday Inn Town Lake, Austin, Texas
Discover, Profit, Do Good!
Wednesday, October 2, 2013
8:30 am – 5:30 pm, Reception 5:30 – 7:15 pm
You CAN be profitable and socially responsible. This event exposes that sweet spot where new and established businesses can find the tools and directional choices to profit and inspire themselves and their employees in whatever their line of business.
Join us in Austin, the place Forbes’ calls the “Best Big City for Jobs,” to listen and participate as all-star business leaders and forward thinkers reveal how to start new ventures and grow established organizations leveraging MiniTrends.
By understanding MiniTrends—emerging trends that will soon become important, but not yet widely recognized—you will discover effective ways to balance capitalism with complementary social values and philanthropy in your business.
Find out what future trends and convergences are on the horizon and, of equal importance, how you can find profitable emerging trends of your own integrated with socially responsible values.
Austin is an exciting, growing entrepreneurial hub that offers a culture built on collaboration, innovation, creativity, and caring. What better place to find out how you, too, can develop a Minitrends Mindset!
You Should Attend if You are a Value-Driven:
- Entrepreneur wishing to identify, assess, and exploit attractive new business opportunities
- Decision Making Executive, Director, Manager, or in a Small or Mid-Size Business wanting to gain advantage by recognizing and utilizing emerging trends
- Innovative Thinking Executive, Director, Manager, or Professional in a Larger Business aspiring to distinguish yourself by your special insights and perceptiveness
- Investor interested in uncovering attractive new investment opportunities
- Job Seeker wishing to define employment opportunities
What You will Gain:
- A creative mind-set and resources for finding and taking advantage of emerging trends and opportunities relating to your own area of expertise and interest.
- An understanding of how to integrate profit and socially responsible purpose and value in your business.
- A preview of MiniTrends that thought leaders see developing.
- Experience from innovative leaders sharing how they use emerging trends to start new ventures or grow established organizations for profit with attention to all stakeholders.
- Tactics to identify untapped business opportunities from converging trends in the business and social arenas.
- Interaction with speakers and fellow participants to learn, mix, and share ideas.
- Strategy and insights to create or grow your organization and, in the process, find your bliss.
- An opportunity to enjoy the Live Music Capital of the World!
Conference Chair: Dr. John H. Vanston, Chairman, Technology Futures, Inc.
John founded TFI in 1978, building the Austin, Texas-based company into a leading authority in custom research and technology forecasting. His MiniTrends concept, designed to increase creativity, innovation, and success, is summarized in MINITRENDS: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends. The book has received several Best Business Book awards and excellent reviews and endorsements.
Conference Director: Carrie Vanston, Media and Marketing Director, Technology Futures, Inc.
Carrie has many years of experience in public relations, marketing, and sales at TFI and in the entertainment industry. As co-author of MINITRENDS: How Entrepreneurs & Innovators Discover & Profit From Business & Technology Trends, she brings a distinct real-world quality to MiniTrends activities, particularly in the media communications and social media areas.
Andre Angel, Co-founder/CEO at TangoTab; Co-Founder/Chairman, WorkMeter; Co-founder, Servoyant, LLC; Co-Founder/Chairman, CODEKKO Software
Based in Dallas, Andre is a serial entrepreneur with global experience. His latest venture, TangoTab, is a real-time, online social enterprise business that offers diners discounts at participating restaurants, and donates a meal to the community each time you use the service. “When you eat, they eat.” Prior to Tango Tab, he co-founded, grew and sold numerous high-tech companies including CODEKKO, Experticity, NTR, Elastic Edge, and WorkMeter. Earlier, he was Global Vice President of Sales at Nortel Networks.
Jeffrey Fry, Principal, Help Find Care; Chief Executive, Profit Prophet; Director/CMO, MainGain; Board Member, baqpak; Executive Director, Firefly Funds; Executive Director, SHINE Night; President, SEDA RICO, LLC;
Jeffrey has launched a new type of in-home healthcare service that empowers healthcare service professionals to go into business for themselves while better connecting in-home healthcare needs. Riding the minitrend of baby boomer parents needing innovative ways to care for their parents, this model empowers all stakeholders and drives the cost of home healthcare down. Jeffrey also has been involved in several startups and plays roles in several civic programs.
Bijoy Goswami, Cofounder & Evangelist at ATX Equation, The Bootstrap, Aviri Consulting; Founder, Organizer, Bootstrap Network; CEO, Aviri Inc.
Bijoy Goswami deeply interested in how we steward unique journeys for individuals, organizations, communities and beyond. He sees our unique human capability of building mental models as a vital part of this endeavor. He loves building and sharing simple, yet powerful models, including MRE, youPlusU and Bootstrap.
Christopher Justice, Chief Executive Officer at Sparksight, Inc.; Founder, Justice Pest Services
Christopher co-founded Sparksight® in 2006 and has built the company into a well-respected design agency that specializes in event management, high definition video production and digital marketing. Combining wisdom and humor with common sense, Chris is a master at building better businesses through a combination of face-to-face and online marketing techniques. Christopher is a conscious leader that works hard to have a company that benefits all involved.
Joy Miller, Marketing and Outreach Coordinator, City of Austin Small Business Development Program
Joy is a marketing and outreach professional with over 20 years of leadership experience in process improvement, human resources, and operations. She communicates with and counsels aspiring and existing small business owners in presentations and in personal communications to ensure understanding of City of Austin resources and assistance available to them.
Steve Pearson, Lead Strategist, Founder, Visionex Solutions, LLC
Steve’s passion is accelerating innovation and R&D by identifying emerging, adjacent and disruptive technologies. Companies ranging from Fortune 500s to small startups rely on Steve and his analysts to provide Competitive Intelligence, Innovation Support and Informed Strategic Development. He works with high-tech, electrical, mechanical, energy, construction and transportation industries.
Eve Richter, VP of Community & Partnerships, door64
Door64 is a huge group community of Science, Technology, Engineering, and Math (STEM) industries influencers serving more than 30,000 STEM professionals in the Austin Area. Previous to door64, Eve served as the Emerging Technologies Coordinator in the Economic Development Division at the City of Austin, helping businesses, startups, entrepreneurs and individuals in the tech (and other) sectors to grow and be successful in the Austin community.
Dr. Lawrence Vanston, President, Technology Futures, Inc.
Larry is an expert on the future of telecommunications and its significance to organizations and people. Since 1985, he has been the director and principal author of ongoing reports commissioned by the Telecommunications Technology Forecasting Group (TTFG), presently comprised of AT&T, CenturyLink, Verizon, and Windstream. Larry directs TFI’s popular TFI Communications Technology Asset Valuation Conference, now in its 9th year.
Post-Conference Methods MiniTrends Workshop (Optional)
Thursday, October 3, 2013, 8:30 am – 12:00 pm
Go the next step to starting your own MiniTrends Adventure by attending this excellent applications workshop. In this session, we discuss basic MiniTrends principles and participants have hands-on opportunities to find, analyze, and profit from emerging trends that also offer a socially responsible aspect. Participants leave with a solid basis for developing their own “Minitrends Mindset.”
MiniTrends Workshop BONUS!! Copy of award-winning book MINITRENDS: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends.
To encourage you to attend this valuable post-conference half-day workshop, we are offering it at an exceptionally low price! Only $75 early bird for general admission attendees! ($100 after Sept. 1.)
The Holiday Inn Austin Town Lake Hotel is a wonderful location to experience Austin’s major attractions. Located on beautiful Lady Bird Lake, the hotel has direct access to the lake’s hike & bike trails and is a mile from Austin’s famous 6th Street entertainment district. It’s also near the State Capitol, University of Texas, South Congress Bridge (home to Austin’s famous Mexican free-tail bats), and the Governor’s Mansion. The hotel offers complimentary shuttles to Austin Bergstrom International Airport and to 6th Street. Book online or call the hotel directly to book very reasonably-priced sleeping rooms. 800-593-5676. For more information about Austin, visit Austin 360 or Austin Chamber of Commerce.
General Admission: Wed., Oct. 2, 8:30 am-5:30 pm followed by reception. Early Bird $395 (after Sept. 1, $495).
Non-Profit/Government/Academic Admission: Wed., Oct. 2,
8:30 am-5:30 pm followed by reception. Early Bird $295 (after Sept. 1, $395).
Student Admission: Wed., Oct. 2, 8:30 am-5:30 pm followed by
Post-Conference MiniTrends Methods Workshop General
Admission (Optional): Thurs., Oct. 3, 8:30 am-12:00 noon. Early Bird $75 (after Sept. 1, $100). (Conference registration required.)
Post-Conference MiniTrends Methods Workshop Student
Admission (Optional): Thurs., Oct. 3, 8:30 am-12:00 noon. $15.00. (Conference registration required.)
May 10, 2013
Presents a free session with
MiniTrends: How to Discover & Profit From Business & TechnologyTrends
Tuesday, May 14, 2012, 4:00 – 5:30 pm
In this presentation, award winning author Dr. John H. Vanston, Chairman, and Carrie Vanston, Marketing Director, Technology Futures, Inc. discuss MiniTrends – the concept that helps you find and act on great ideas by inspiring a creative mindset and providing a practical process for discovering and exploiting emerging trends that will become significantly important within 2-5 years.
Attendees learn and practice:
- How and where to search for MiniTrends.
- How to evaluate the business attractiveness of a MiniTrend.
- How to develop an effective MiniTrend Exploitation Scheme.
- How to turn the scheme into a profitable business opportunity.
You should attend if you are:
- An Entrepreneur wishing to identify, assess, and exploit attractive new business opportunities.
- An Executive, Director, Manager, or Professional seeking to take advantage of important emerging trends.
- An Innovative Thinker interested in gaining recognition for originality and perceptiveness.
- An Investor interested in uncovering attractive new investment opportunities.
- A Job Seeker wishing to define emerging employment possibilities.
Participants will leave with a solid basis for developing their own “MiniTrends Mindset.”
The presentation is based on John’s more than 30 years of experience in identifying and applying technical, social, and business trends and the book MINITRENDS: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends authored by John and Carrie.
Directions: Go north on Hwy 183, take the Lake Creek Blvd. exit and do a u-turn under 183, go a short distance and turn right into the Lake Creek Office Complex (just past Chase bank). You will run directly into the meeting room building which is in the center of the complex. Meeting room entrance is on the left side of the building. (Note: there are 2-3 steps at the entrance of the building.)
RISE is a non-profit program whose cornerstone is its annual “un-conference” — scheduled May 13-17 this year — in which seasoned entrepreneurs and experts volunteer to host small-group sessions on any topic of their choice at any location of their choice throughout Austin. Sessions are free and limited to 25 to promote a highly collaborative experience.
December 18, 2012
Find, Analyze, Profit! Still looking for that perfect gift for that innovative person in your life? There is still time to purchase the award-winning book MINITRENDS: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends by Dr. John H. Vanston with Carrie Vanston.
MINITRENDS helps you find and act on great ideas by inspiring a creative mindset and providing a practical process for discovering and exploiting emerging trends that will become significantly important within 2-5 years.
The MINITRENDS book is now available through Amazon as a printed or ebook version.
- How and where to search for minitrends
- How to evaluate the business attractiveness of a minitrend
- How to develop an effective MiniTrend Exploitation Scheme
- How to turn the scheme into a profitable business opportunity
Based on author Dr. John H. Vanston’s more than 30 years of experience in identifying and applying technical, social, and business trends, the book shows:
- Entrepreneurs how to identify, assess, and exploit new business opportunities
- Executives, Directors, Managers, and Professionals how to recognize and take advantage of important emerging trends
- Innovative thinkers how to gain recognition for their originality and perceptiveness
- Investors how to uncover attractive new investment opportunities
- Job Seekers how to define emerging employment possibilities
Purchase MINITRENDS now by visiting Amazon.
Dr. Vanston notes, “Many people will be starting the New Year with resolutions to achieve new goals. The MINITRENDS book provides a path for individuals and businesses seeking to start new ventures or keep existing business innovative and competitive.”
In addition to how-to advice, MINITRENDS provides background, current trends, and business opportunities for several attractive Minitrends.
Combining advice, instructions, and examples, MINITRENDS assists the reader in launching his or her own exciting, profitable “Minitrend Adventure” using his or her imagination, logic, innovative nature, and basic good sense.
MINITRENDS is the perfect gift for those you know who strive to become, more innovative, agile, effective, and happy.
Order it today and get it in time for Christmas.
(If you are in Austin, and miss the Amazon’s mailing deadlines, contact us
directly atinfo @ tfi.com or (512) 258-8898 to arrange a pickup at our offices.)
–The Pinnacle Book Achievement Best Business Book Award Winner
–An Eric Hoffer Business Book Award Winner
–ForeWord Reviews’ Business Book of the Year Finalist
–USA Book News’ Entrepreneurship & Small Business Book of the Year Finalist
–Dan Poynter’s Global eBook Business Book Award Finalist
“MINITRENDS spotlights specific ‘minitrends’ and trains people how to recognize them and take advantage of related job opportunities.”
“MINITRENDS should quickly become a–if not the–standard work for the futurist’s search for business applications.”
–Joe Coates, Foresight Network’s Futurist of the Year
November 15, 2012
Thank you to all who supported and attended MiniTrends 2012: A Conference on Translating Emerging Trends into Business Opportunities on October 17-18 in Austin, Texas! We enjoyed interacting with everyone and appreciated the contagious enthusiasm. The speakers were fantastic, the synergy between attendees exciting, and the overall response great. Now let’s build on it!
We want to give special thanks to all of our outstanding speakers. A special shout-out goes to our Keynotes John Vanston, David Pearce Snyder, and Bryan Reese whose excellent presentations provided the structure of the conference. Please spread the word on their speaking talents and availability.
Let’s use the new LinkedIn MiniTrends Group to continue to network and keep the energy going until MiniTrends 2013. Please feel free to share thoughts from the conference and your own minitrends, experiences, and resources. (We may plan a MiniTrends networking and/or educational event or two before the next conference to keep the momentum going.)
We also welcome you to “like” us on our Facebook Page. We will be posting pictures of the conference, luncheon, and reception soon.
Please let us know of any progress you make with minitrends that you might uncover and take advantage of, particularly those using concepts from MiniTrends 2012 and the MINITRENDS book. Feel free to send us your ideas and progress or participate in our social media avenues. We are always looking for good examples, and if we use your minitrend, we’ll be sure to give you credit!
Again, thank you for all those who attended and supported MiniTrends 2012. We are looking forward to staying in touch with you until MiniTrends 2013 and welcoming some newcomers, too!
October 16, 2012
Discover, Analyze, Profit! Tomorrow is MiniTrends 2012: A Conference on Translating Emerging Trends into Business Opportunities, October 17-18, 2012 at the Omni Austin Hotel Downtown, Austin, Texas. Register now and save $150 by using the discount code 2012Blog. (Promotional box is above green “Register” button.)
Twenty all-star business leaders and forward thinkers will discuss how you can start new ventures and grow established organizations through attention to MiniTrends–emerging trends that will soon become important, but are not yet widely recognized. Find out what future trends and convergences they see on the horizon and, just as importantly, how you can find profitable emerging trends of your own.
- An Entrepreneur wishing to identify, assess, and exploit attractive new business opportunities
- An Executive, Director, Manager, or Professional seeking to take advantage of important emerging trends
- An Innovative Thinker interested in gaining recognition for your originality and perceptiveness
- An Investor interested in uncovering attractive new investment opportunities
- A Job Seeker wishing to define emerging employment possibilities
Fun and entrepreneurial-spirited Austin offers the ideal location for to learn and network with others, while finding strategies and insights to create or grow their organization or find new avenues for job skills.
Don’t miss out on this extraordinary conference with such an exceptional depth and breadth of speaker talent and solid schedule. Save $150 by registering using the code 2012Bonus! (Promotional box is above green “Register” button.)
What you will gain:
- A creative mind-set and resources for finding and taking advantage of emerging trends and opportunities relating to your own area of expertise and interest
- A preview of MiniTrends that thought-leaders see developing
- Experience, knowledge, and wisdom from innovative leaders sharing how they use emerging trends to start new ventures or grow established organizations
- Tactics to identify untapped business opportunities from converging trends
- Interaction with speakers and fellow participants to learn, mix, and share ideas
- Strategy and insights to create or grow your organization and, in the process, find your bliss!
- An opportunity to enjoy the Live Music Capital of the World!
BONUS!!! In addition to information, ideas, and insights to participants for discovering, analyzing, and profiting from minitrends, all participants will receive the award-winning book MINITRENDS: How Innovators & Entrepreneurs Discover & Profit From Business & Technology Trends.
Wednesday, October 17, 1:30 p.m. – 5:30 p.m. & Thursday, October 18, 8:30 a.m. – 5:30 p.m. followed by conference reception until 7:15 p.m.
Registration: $495 – Use code 2012BLOG and receive a $150 discount!